27th Sports is an US-based firm who recently announced its involvement in being the media partner of the ongoing series of Indian Women and Sri Lankan Women.
Sangeet Shirodhkhar, chief executive officer of 27th Sports recently said, “ 27th Sports will be at forefront of promoting and investment in every such initiative to ensure the growth in women’s cricket worldwide. The International Cricket Council (ICC) recently released media rights tender will witness the men’s and women’s rights being sold separately for the first time. SLC is among the first cricket boards to implement this with bilateral rights carved out separately for woman
Three Twenty20 Internationals and as many One-Day Internationals make up the white-ball series that the Indian women’s cricket team will be playing in Sri Lanka. The 50-over games will take place at the Pallekele International Cricket Stadium, while the T20Is will be played in Dambulla.
The CEO of Sri Lanka Cricket, Ashley DeSilva, has reportedly confirmed that no broadcaster has acquired the rights for the series and that they intend to stream the games live on their official YouTube channel.
Until yesterday when there was only the youtube platform of Sri Lanka’s official channel, Fancode decided to step up and provide the game viewers a free streaming mode to watch the magnificent series of India vs Sri Lanka.
This is the first time after the ODI World Cup that team India will be travelling abroad for the series against the Sri Lankans.
Indian fans and also the home side viewers can enjoy the match on youtube as the Sri Lanka Cricket channel will stream the entire series and also Fancode, which provides free digital access to watch the series throughout.
