The legendary king of Bollywood Shah Rukh Khan, and his son Aryan Khan foray into into the liquor business with a whiskey brand named D’YAVOL Inception. This company started its production process in the year 2023 but has gained much recognition all over the world due to a combination of art, culture, and superior quality in their production.
Aryan Khan are also getting ready for a directorial venture with a series for Netflix next year.The 18-year-old first announced this business cooperation with his superstar father at the beginning of the year 2022. Since then, the brand went on through establishing itself to gain recognition and awards. Marking a proud collaboration between father and son.
Today, D’YAVOL whiskey is one of the market’s elite whiskeys. In 2024, it achieved outstanding results at the New York World Spirits Competition winning three awards. with Best of Class Best Blended Malt, Scotch Whiskey and Best Overall Scotch. These awards were based on highly professional assessment criteria such as the genuineness, the quality and the workmanship. Judges were impressed with D’YAVOL’s ability to produce a product that has taken the meaning of excellence to a new level in every single sip.On recieving this award Aryan Khan said, “This award is evidence that we are on the right track when it comes to being authentic, high quality and finely crafted.”
A Balanced Malt Combination of Eight Malts 12 Years
One specific factor that differentiates D’YAVOL from other whiskey brands is that it is blended according to a special formula. The whiskey is made using eight different malts procured from the Highland, Lowland, and Island based distilleries of Scotland. These malts take their time by being matured for about 12 years in order to get the best flavor.More specifically, the non-chill filtered whiskey has deep and robust flavor that introducing hints of dried fruits, dark chocolates, smoky tones, ripened plums and a subtle sweet vanilla.The great care that goes into every aspect of D’YAVOL Inception creates an individually captivating brand that resonates with lovers of whiskey.
Pricing and Availability
Currently, D’YAVOL Inception is available in select Indian states, with prices as follows D’YAVOL Inception (750ml) is being sold in Maharashtra for Rs. 9,800; in Goa for Rs. 9,000 and in Karnataka for Rs. 9,500. The current brand is eyed to be in Delhi, West Bengal, Uttar Pradesh, Haryana, and Telangana next and more consumers will be able to savor its rich taste.
A Legacy of Awards
Apart from recent successes witnessed in New York, D’YAVOL Inception has more other achievements some of them being gold at the International Wine and Spirit Awards and double gold at the New York World Spirits Competitions as well as ‘blended scotch of the year at Asia International Spirits Competition in 2024 Such achievements are the evidence that the company severing to provide a whisking that will compete in the international market.Shah Rukh Khan and Aryan Khan D’YAVOL Inception is more than a whiskey. Whether it is the big screen or a bottle, the Khan family proves to be trend setters and leave a mark wherever they go.
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